Amy Burritt and Cheri Intveld, who opened the specialty shop in West End Center just eight months ago, donated 20 percent of all sales and 100 percent of tips raised during business hours Saturday, Oct. 16 to Breast Connect Inc.
“It was the busiest day we have had so far — even busier than our first day open,” said Burritt, who relied on social media advertisements and word of mouth to encourage shoppers to help contributions toward the cause.
All together, $2,750 was presented Tuesday, Oct. 19, to the breast cancer support organization described by Burritt as “a local nonprofit organization created to empower breast cancer patients by connecting them with information, resources and friendships.”
Diagnosed in July 2020, Burritt learned about Breast Connect Inc., from her surgeon. “I was 37 years old and totally stunned by my diagnosis and impending double mastectomy,” she said. “The Breast Connect group was an incredible network of survivors who could answer questions and provide support.
“But that was just the tip of the iceberg,” she added. “Breast Connect helped me find other resources throughout my recovery — and they sent me flowers and a care package after my surgery. It made a huge impact on me at a really difficult time.”
Intveld, who was diagnosed in April 2021 at age 38, said she also has found invaluable support through the group.
“It helps you realize you’re not alone. I was matched with another survivor who had a similar diagnosis and was able to meet with her and learn about her experience and some of what to expect on my own journey,” she said.
Nina Reineri, president of Breast Connect, met Amy and Cheri prior to the fundraiser and picked up their donation last week.
“It came as a shock to all of us when Cheri was diagnosed right after Amy’s recovery, but we were happy to step in and help in any way we could. We are honored that Amy and Cheri decided to do the Euphoric event,” Reineri said.
“And, if you or someone you know and love receives a diagnosis of breast cancer here in the East Tennessee area, it is our hope they find Breast Connect,” she added.
“It is our mission to make anyone’s journey and experience of this disease easier than it would be without Breast Connect in their life.”